Sleep Number Advances Conversation About Sleep at CES 2019

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Arianna Huffington, NFL and Olympic Athletes, and Health Experts
Share Sleep Tech Insights on Sleep Number Panel

Katie Couric Discusses Importance of Smart Sleep in “Tech for Good”
Podcast from Sleep Number Booth



  At CES 2019, Sleep Number (NASDAQ: SNBR), the sleep innovation
leader, advanced the conversation around the importance of quality
sleep on individual performance and the impact of smart technology –
such as the 360 smart bed – on a healthy life. Sleep Number convened
several high-profile events at their booth, which once again
showcased the power of sleep and the company’s 360 smart bed:

● The “Sleep as the Competitive Edge” panel discussion included
NFL and Olympic athletes, sleep experts and influencers, who
shared the impact of sleep on performance and overall health and


● As a purpose-driven company committed to improving people’s
lives, Sleep Number also hosted journalist and author Katie Couric
for a series of “Tech for Good” conversations. Katie spoke with
innovative technology leaders, including Sleep Number President
and CEO Shelly Ibach, about how their companies are using
technology to deliver life-changing impact. Couric highlighted how
Sleep Number’s 360 smart bed uses the Company’s proprietary
SleepIQ technology platform to automatically adjust the comfort
for each individual sleeper throughout the night. Ibach also spoke
about how SleepIQ technology helped her late husband during his
fight with cancer, and how it may be used in the future to predict
health issues such as sleep apnea or cardiac events.


● A multi-year award winner for its CES booths, Sleep Number’s
multi-level brand experience brought to life the importance of
better quality sleep. On the first floor, the company featured a
multi-user “Sleep Number Quarterback Challenge,” a virtual reality
simulation that illustrates the impact of sleep on physical
performance. In less than 90 seconds, players could see and feel
the difference that quality sleep can make on performance. On the
second floor, a new 360 smart bed “ride” took groups of people
through a three-minute immersive ‘planetarium-style’ experience
into the science behind the 360 smart bed. Visitors were able to
see, hear and feel the bed intuitively sensing and automatically
adjusting under the largest horizontal LED screen at CES.



“Sleep as the Competitive Edge”: Kicked-off by Sleep Number CEO
Shelly Ibach and moderated by GENYOUth CEO and media personality
Alexis Glick, the panel featured: Harrison Smith, Minnesota Vikings’
Safety and four-time Pro Bowler; Arianna Huffington, Thrive Global
Founder and CEO, and author of The Sleep Revolution: Transforming
Your Life One Night at a Time; Gwen Jorgensen, Olympic Gold Medalist
and triathlete; Dr. Eve VanCauter, renown Circadian Rhythm Expert at
the University of Chicago.
“Tech for Good”: Katie Couric interviewed Sleep Number President and
CEO Shelly Ibach; David J. Lipman, M.D., Chief Science Officer for
Impossible Foods; Dan Kessler, Vice President of Business
Development and Partnerships from Headspace; and Sarah Thomas, Vice
President of Seismic, discussing the impact of technology on health
and wellness.


“As an established leader in sleep innovation, Sleep Number is at
the beginning of a new era where smart durables and best-in-class
customer experiences are transforming the way we live,” said Shelly
Ibach, President and CEO, Sleep Number. “We are leading a market
transition where sleep technology, health and retail are integrated.
Improving lives is at the core of our purpose-driven mission, and
our Sleep Number bed is the enabler.”


Sleep Number is at CES in Las Vegas at booth #43308 in the Tech
West Sands Expo Halls A-D. More information on Sleep Number’s
announcement and activities at CES is available on the newsroom (


About Sleep Number

The leader in sleep innovation, Sleep Number delivers proven, quality
sleep through effortless, adjustable comfort and biometric sleep
tracking. Sleep Number’s revolutionary 360® smart bed and proprietary
SleepIQ® technology platform are proving the connection between sleep
and well-being. With one of the most comprehensive databases of
biometric consumer sleep data, and as the winner of J.D. Power’s 2018
Mattress Satisfaction Report, Sleep Number is improving lives by
individualizing sleep experiences. And with a commitment to improving
the lives of over 1 million youth by 2025, Sleep Number is redefining
the future of health and wellness – for everyone. To experience better
quality sleep, visit
or one of our over 560 Sleep Number® stores located in all 50 states.

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for daily updates. For additional information, visit our newsroom (
and investor relations site (


Sleep Number Corporation
Julie Elepano, 414-732-9840

Lou Ann Olson, 952-851-7226

Walt & Company
Jane Fainer, 408-369-7200 x1052

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