Publicity Club of New England Marks 50th Bell Ringer Awards with Gala Celebration

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Awards in More Than 45 Categories Honor Excellence in Public Relations
and Communications Across Region

Publicity Club of New England
, the region’s leading communications
trade organization, held its 50th annual Bell
Ringer Awards
gala at The
State Room
last night. The milestone event celebrated the work of
public relations and communications professionals from dozens of
agencies, companies, and nonprofits from across New England.

Hosted by Josh
, sports and news reporter/anchor at WCVB Channel 5, the
Bell Ringer Awards drew from hundreds of entries in more than 45
categories, from one-time executions to year-long campaigns.

For the second consecutive year, the Pub Club’s prestigious Platinum
Super Bell Award for PR campaign of the year went to Wayfair,
one of the world’s largest online destinations for home furnishings and
décor. The company earned top honors for “Wayfair PR Attracts Top Talent
to Join Wayfair’s House of Tech,” a campaign that established the firm
as a technology innovator and attractive employment destination, gaining
prominent share of voice in AR/VR vs. relevant competitors.

Other Platinum Super Bell finalists included 360PR+’s
campaign for Tommee
“Scary Pump Rooms Campaign”; Mower
and Mass
for “Creating the Hub of Robotics”; SHIFT
for Everquote’s “The Road to End Distracted Driving”;
and InkHouse
and Quell
for “Moving Beyond Opioids: How Technological Innovations Can Impact
Chronic Pain.”

The evening’s top winners were 360
with 14 Bells. Duffy
& Shanley
(nine Bells), March
(eight Bells), SHIFT
(seven Bells), and Cone
and Hollywood
(six Bells each) also earned acclaim from Bell Ringer judges.
A full list of all winners is available at the Publicity
Club’s website

The Publicity Club also recognized Dr. Robert Brown, professor of
communications at Salem
State University
, with the 2018 John J. Molloy Crystal Bell Lifetime
Achievement Award for his significant contributions to the
communications industry. The industry veteran and champion of PR
education has been an enduring presence in the New England public
relations community and his scholarship and leadership in PR have led to
lasting contributions to the industry.

“It is a distinct privilege to receive this honor and join my fellow
Crystal Bell recipients with whom I have collaborated for so many
years,” said Brown. “I salute the many people who’ve helped me
throughout my career and the people I’ve had the pleasure to teach in
the classrooms of public higher education, engage with at professional
conferences, and interact with at industry events. I’m inspired by the
excellence we’ve celebrated here tonight, and I look forward to helping
our industry continue to redefine public relations in this exciting era
for communications professionals.”

At the gala, the Pub Club also presented two professional awards. Meghan
Orencole from Agency
was the recipient of the 2018 Striker Award that recognizes the
practitioner who demonstrates an early passion for public relations, a
dedication to his/her career, and a superior work ethic. Julie
Staadecker from SHIFT
received the 2018 Ringer Award that recognizes a
midlevel public relations or communications practitioner who has
excelled in the industry and is acknowledged by colleagues and clients
as a model practitioner.

Brogadir, the Bell Ringer Awards host, selected the Massachusetts
chapter of the ALS
as the recipient of this year’s attendee donations. The
Club presented a check for more than $2,300 to chapter representative
Ashley Corbin. The Publicity Club of New England also thanks its 2018
Bell Ringer Awards sponsors: Lunchpail
, Meltwater,
, Source4,
University College of Communication
, D.S.
Simon Media
, Matter,
, and ShareableMetrics.

About the Publicity Club of New England
Founded in 1948, The
Publicity Club of New England strives to promote and encourage
involvement in the communications industry and specifically the
professions of public relations, promotions, and marketing. Get
additional information about monthly Publicity Club programs, social and
networking events, the “Bell Ringer” blog, and the Bell Ringer Awards
Ceremony at
Follow us on Twitter @PubClubofNE

About the Bell Ringer Awards
The Bell Ringer Awards
recognize public relations and communications work that demonstrates
excellence in creative planning and professional education and exhibits
a high degree of success in reaching predetermined objectives. Open to
all New England practitioners, the program, now in its 50th
year, symbolizes one of the greatest tributes in any field of endeavor –
the recognition of superior performance by one’s peers.


Publicity Club of New England
Ashley Waters, 215-840-4895

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