Marketing News – MarketingTools365 – Mktg News – Marketing Tools 365 – //// Business Marketing news and Mktg News : IBM iX Named an Acquia Global Select Partner :
BOSTON–(BUSINESS WIRE)–Acquia today named IBM iX, one of the world’s largest providers of digital marketing services, as a Global Select Partner. In collaboration with Acquia, IBM iX can leverage the power of one of the industry’s leading cloud and open source digital experience tools to help customers reinvent their businesses and create powerful customer experiences. As the winner of Acquia’s 2018 EMEA “Partner of the Year” award, this further solidifies IBM iX’s commitment and ongoing partnership with Acquia on a global scale.
“Acquia remains one of IBM iX’s digital ecosystem collaborators, allowing us to help provide our customers with the agile services and solutions they need to survive in today’s fast-paced business environment,” said Matthew Candy, general manager and global leader at IBM iX. “Through IBM and Acquia’s combined strengths in open source cloud technologies, we now have the capability to leverage and transition our clients onto hybrid multicloud environments, ultimately helping to create higher-quality digital experiences.”
Acquia provides IBM iX with the ability to help integrate existing investments for a better customer experience. Combining IBM iX’s digital transformation knowledge with Acquia’s expanded AI platform and capabilities for personalization and journey orchestration, brands can help develop stronger connections with their audiences and build value in their brands.
IBM iX’s creation of a global digital marketing solution for Centrica Business Solutions showcases the value it generates with Acquia. Centrica released regional websites in nine new marketplaces in five languages over 12 months, and went from managing five content management systems to executing multi-site capability and governance with Drupal on one platform powered by Acquia Cloud Site Factory. Working with IBM iX, Centrica Business Solutions configured its Drupal CMS and integration with both Pardot and Salesforce. Acquia recognized IBM iX’s project with Centrica Business Solution as a Acquia Engage Award winner for B2B Digital Marketing.
“We’ve had a number of great successes together in the marketplace already, helping to change the way consumers engage with brands,” said Joe Wykes, senior vice president, global channels, at Acquia. “We share a common heritage – a deep commitment to open source – and drive to deliver powerful solutions for global brands. Putting our strengths together, we provide customers with a combination of experience, energy and technology know-how.”
To learn more about how Acquia is helping marketers embrace innovation and create customer moments that matter, visit acquia.com.
About IBM iX
IBM iX works at the intersection of progressive strategy, creative vision and transformational technology to tackle the biggest business challenge: tomorrow. IBM’s global team of “Renegades and Realists” help its clients reinvent their business by design, successfully tackling every challenge in today’s changing technology landscape.
For more information about IBM iX, visit https://www.ibm.com/services/ibmix/
Acquia is the open source digital experience company. We provide the world’s most ambitious brands with technology that allows them to embrace innovation and create customer moments that matter. At Acquia, we believe in the power of community – giving our customers the freedom to build tomorrow on their terms. To learn more, visit acquia.com.
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