Aislelabs and Dubai Design District (d3) Announce Partnership

Aislelabs and d3 have announced a new partnership.

TORONTO, July 10, 2019 (GLOBE NEWSWIRE) —  Aislelabs Inc. is excited to announce they have partnered with Dubai Design District (d3). Part of the TECOM Group, d3 was established to provide a platform for the region’s growing number of designers, creative professionals, and artists to unite, create, and inspire. d3 has fast become a hub for inspiration and innovation.

The Aislelabs WiFi marketing and location analytics product suite has been deployed across the district, enabling advanced services across their hospitality, retail, and office spaces. The platform will allow d3 to better serve their community by optimizing operations, providing visitor intelligence that can create opportunities, and implement marketing strategies across all aspects of the business. The system will also allow for unique data capturing which will better allow d3 to gain valuable insight into customer journeys and flow patterns.

“We are pleased to help support d3’s Marketing strategies for the design community and luxury outlets,” said Nick Koudas, Chief Executive Officer at Aislelabs. “The Aislelabs enterprise-grade solution is purpose built to assist clients like the Dubai Design District optimize their operations and facilitate marketing strategies.”

Aislelabs services numerous industry verticals including airports, retail, brands, coffee shops, cafes, restaurants, venues, hospitality, and shopping centres. They work with top-tier property managers around the globe and can support even the largest of enterprise businesses. To learn more about Aislelabs, visit their website at http://www.aislelabs.com or contact Aislelabs at 1 (888) 765-3645 or by email media(at)aislelabs(dot)com.

About Aislelabs Inc.: Aislelabs is a technology company offering the most advanced WiFi location marketing, advertising, and analytics platform in the market. They help clients build relationships with visitors and shoppers, marketing to them based on their behaviour inside brick-and-mortar spaces. Aislelabs technology empowers their clients to target audiences across all digital channels and create high-impact campaigns with measurable ROI.

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TripleLift’s Eric Berry Named Winner of EY Entrepreneur Of The Year® 2019 New York Awards in Marketing and Advertising Category

NEW YORK, June 24, 2019 (GLOBE NEWSWIRE) — Ernst & Young LLP (EY) has named TripleLift (www.triplelift.com) CEO and Co-Founder Eric Berry an Entrepreneur Of the Year® 2019 New York Award winner in the category of Marketing and Advertising. The Entrepreneur Of The Year Program recognizes entrepreneurs who demonstrate excellence and extraordinary success in areas such as financial performance, innovation and commitment to their businesses and communities. Berry was selected as a finalist by a panel of independent judges and was recognized for his achievement at a special gala event on June 20, 2019, at the Marriott Marquis. 

“Entrepreneur Of The Year has a respected legacy of recognizing trailblazing leaders who are disrupting industries and changing the world at large. It is a great honor to be recognized by this prestigious award,” said Eric Berry.

Widely considered one of the most prestigious business awards programs in the U.S., the program recognizes entrepreneurs and leaders of high-growth companies who are excelling in areas such as innovation, financial performance and personal commitment to their businesses and communities, while also transforming our world.

Founded in 2012, TripleLift is committed to integrating advertising seamlessly into content, creating a positive consumer experience. The company has been an industry leader in programmatic in-feed advertising, and over the past year, the company has launched new products to further support that mission including new in-content over-the-top (OTT) ad formats and predictive, scalable branded content. Between 2012 and 2017, the company had grown at least 3x each year, and in 2018, the company saw a 2x growth as it neared $100 million in revenue, earning it a position on the Crain’s New York 2018 Fast 50 list. As TripleLift continues to grow globally, earlier this year the company opened an office in Sydney, Australia to oversee its growing APAC business.

Now in its 33rd year, the EY Entrepreneur Of The Year has expanded to recognize business leaders in more than 145 cities and more than 60 countries throughout the world. 

Regional award winners are eligible for consideration for the Entrepreneur Of The Year National competition. Award winners in several national categories, as well as the Entrepreneur Of The Year National Overall Award winner, will be announced at the Entrepreneur Of The Year National Awards gala in Palm Springs, California, on November 16, 2019. The awards are the culminating event of the Strategic Growth Forum®, the nation’s most prestigious gathering of high-growth, market-leading companies.

To see the full list of 2019 New York regional winners, visit: https://www.ey.com/en_us/entrepreneur-of-the-year/new-york/winners.

Sponsors
Founded and produced by Ernst & Young LLP, the Entrepreneur Of The Year Awards are nationally sponsored by SAP America and the Ewing Marion Kauffman Foundation.

In New York, sponsors also include Marsh & McLennan, Empire Valuation Consultants, Kirkland & Ellis, SolomonEdwardsGroup and DLA Piper.

About TripleLift
TripleLift is the technology company that invents, powers and scales ads that earn consumer attention. Having set the standard for respectful advertising, the company leverages its dynamic templating and computer vision technologies to flawlessly deliver and scale in-feed native ads, branded content experiences and programmatic OTT brand integrations that match the look and feel of the content that is being consumed. TripleLift is reshaping the digital advertising landscape with consumer-centric advertising that drives results for advertisers and unlocks new revenue streams for digital media publishers, app developers and television networks. Headquartered in New York City, TripleLift has offices across North America, Europe and Asia Pacific. For more information about TripleLift, please visit triplelift.com

About Entrepreneur Of The Year®
Entrepreneur Of The Year®, founded by EY, is the world’s most prestigious business awards program for entrepreneurs. The program makes a difference through the way it encourages entrepreneurial activity among those with potential and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global awards program of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 145 cities and more than 60 countries. ey.com/eoy

About EY’s Growth Markets Network
EY’s worldwide Growth Markets Network is dedicated to serving the changing needs of high-growth companies. For more than 30 years, we’ve helped many of the world’s most dynamic and ambitious companies grow into market leaders. Whether working with international mid-cap companies or early stage, venture-backed businesses, our professionals draw upon their extensive experience, insight and global resources to help your business succeed. For more information, please visit us at ey.com/gm or follow news on Twitter @EY_Growth.

About EY
EY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities.

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation is available via ey.com/privacy. For more information about our organization, please visit ey.com.

This news release has been issued by Ernst & Young LLP, a member of the global EY organization that provides services to clients in the US.

For more information, please visit ey.com.

Media Contact
Lacy Talton
Blast PR on behalf of TripleLift
lacy@blastpr.com
252-467-5220

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Zylotech Identified as One of the Most Significant Providers in B2B Customer Data Platforms (CDP) Report by Independent Research Firm

CAMBRIDGE, Mass., June 19, 2019 (GLOBE NEWSWIRE) — Zylotech, the self-learning customer data (CDP) platform company, today announced it has been identified as one of the most significant providers in “The Forrester New Wave™: B2B Customer Data Platforms, Q2 2019” report.

Forrester profiled the 13 most significant vendors in the emerging CDP market, after extensive research work as explained by Forrester analyst Steve Casey. The report found that the ability to provide third-party data for augmentation and enrichment; develop unified profiles at the account, buying center, and contact levels; and create dynamic segments that trigger automatic activation were the top three differentiators for solutions in this category.

In scoring each vendor against 10 criteria areas including data sources and types, data management, unified profiles, activation, recommendations, analytics, and integrations, Forrester noted that Zylotech offers rich data and solid capabilities for profile creation, activation, and analytics. Zylotech’s solution includes its own proprietary data asset and access to a marketplace of third-party vendors. Forrester also noted Zylotech enables users to identify a total addressable market of white space accounts and generate prescriptive segments based on machine learning insights into account and contact behavior. The leading analyst firm also ranked Zylotech as “differentiated” in the data sources and types criterion.

Customers praise Zylotech’s data and integration capabilities; a Zylotech customer reference stated, “We’re using behavioral data and AI to serve the right content at the right time in the (customer) journey.”

“We believe our inclusion in the Forrester report is a validation of our commitment to optimize the customer life cycle,” said Abhi Yadav, CEO of Zylotech. “With data as the foundation for building a successful revenue generation strategy and our unique ability to deliver a self-learning customer data platform with advanced analytics, we are ready to help organizations manage today’s evolving complexities and redefined customer relationships.”

Zylotech’s Self-Learning CDP provides B2B organizations with a complete, unified view of all customer data empowering cross-functional teams with greater agility, efficiency, and consistency. This approach is leading to new operational strategies that address each stage of the customer journey to meet evolving requirements. Zylotech has developed its Revenue Operations (RevOps) Framework to provide the necessary guidance for B2B organizations to meet these evolving requirements and to break through marketing, sales and customer operations silos to establish alignment across customer-facing teams.

Additional Resources

About Zylotech
An MIT spinout, Zylotech has been recognized by leading analyst firms as a key player in the fast-growing Customer Data Platform (CDP) space. The company’s Self-Learning CDP keeps customer data live and enriched for 1:1 personalization, cross/up-selling, and retention marketing. Powered by automated Machine Learning, Zylotech’s platform continuously unifies ID level data and enables ongoing micro-segmentation and recommendations, which can be activated through a variety of martech tools. Zylotech’s cross-industry clients have reported up to a 6x increase in customer lift. For more information please visit: www.zylotech.com.

Media Contacts:
Christina Tramontozzi, Marketing
+1 (617) 501-3151
christina.tramontozzi@zylotech.com

Ilona Mohacsi, Media Relations
PenVine for Zylotech
+1 (631) 764-3729
ilonam@penvine.com

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Top Retail Industry Veteran & One Of Fortune’s 50 Most Powerful Women in Business Joins Dynamic Advisory Board Of Rising Blockchain Company To Tackle Industry Woes

ST. PETERSBURG, Fla., June 06, 2019 (GLOBE NEWSWIRE) — Becoming one of only two top-level women executives for the consumer goods organization, Deb Henretta, former Group President at Procter & Gamble and current board member at S.C. Johnson, has joined SKUxchange’s growing advisory board alongside other industry leaders and former executives from JPMorgan, Walmart, Coca-Cola, and Valpak.

SKUxchange is a global blockchain technology company based in the Greater Tampa Bay Area that provides a “Single Source of Truth” for brands, retailers, media and service providers to eliminate fraud and double-spend, while creating transparency and proof of ROI with near real-time coupon reconciliation and settlement, all with a frictionless user interaction.

“I am excited to join such a fast paced, growth company that is delivering groundbreaking blockchain technology in provocative and much needed ways. SKUx will revolutionize the promotional offer industry with significant enhancements to offer delivery, offer redemption, and the reconciliation process that is complete with actual concrete proof of ROI,” Henretta said. “This has been a major issue affecting the retail industry – and many others including hospitality.”

Deb Henretta Background

Deb Henretta spent a majority of her career at Procter & Gamble where she successfully grew and led several of the organization’s multi-billion dollar businesses for 30 years.

As Group President, she served as Senior Executive Officer of e-Business which touched nearly half of the company’s then $86 billion global business. Additionally, she served as Senior Executive Officer of P&G’s $20 billion beauty, $20 billion Asian, and $14 billion baby care businesses.

A widely respected leader in the consumer goods and retail industries, Ms. Henretta spent seven consecutive years on Fortune Magazine’s US and Global rankings of the 50 Most Powerful Women in Business.

Today, Ms. Henretta is a partner at G100 Companies and spearheads SSA & Company’s digital transformation practice. She also serves on the Board of Directors at Corning Inc., Meritage Homes Corporation, American Eagle Outfitters, and privately held S.C. Johnson.

Previously, Ms. Henretta served on the Board of Directors at Sprint, Staples, and the Singapore Economic Development Board (EDB) – and had a USA State Department Appointment to the Business Council of the Asia-Pacific Economic Cooperation (APEC), where she was the first woman to serve as Chair of the APEC Business Council.

SKUxchange Announces Launch of New Signature Product

The company recently announced the launch of its signature product, SKUx, a blockchain-based enterprise level solution for the promotional offer industry. It works directly with brands, retailers, media, and service providers to help eliminate fraud while creating transparency and proof of ROI.

By using a simple API, partners are able to send offers data into a shared blockchain database. This data is then serialized and normalized through SKUx’s proprietary technology into a common format, providing streamlined access for each partner and the network as a whole. Most importantly, it does not require partners to change existing internal processes when issuing coupons and offers. This has previously been a major hurdle when developing a widespread and adoptable solution.

“Imagine brands having the ability to see the effectiveness and redemption of a promotion offer in real time bringing the legacy promotion offer industry into the modern era,” Henretta said. “This will solve significant pain points in the nearly $1 trillion promotional offer industry and beyond.”

The company’s co-founder and chief executive officer, James Sampey, added:

“We are thrilled to be working with a proven leader like Deb Henretta. Her vast experience in leadership, specifically at the largest advertising brand in the world, P&G, will open tremendous opportunities for SKUxchange. Great companies are able to attract great people, and Deb Henretta is the best of the best.”

About SKUxchange

SKUxchange is empowering brands in an on-demand and convenience-driven economy.

SKUx technology offers near real-time reconciliation and settlement while leveraging the power of blockchain to improve security, transparency and efficiency of promotional offers. The company has been quietly collaborating with industry thought leaders and has assembled key distribution partnerships that will enable SKUxchange to scale quickly as volume increases.

Please visit www.skux.io to learn more.

Contact: Vinh Vuong
+1 646-946-2176
vinh@vuonginc.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/6800dbef-7f53-43cf-bfbf-eb480b215c8e.

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Pixability Hires Ex-Google Executive Chris Woods as Chief Revenue Officer

Woods will lead growing global sales team as the company sees increased use of its powerful software and analytics services for YouTube, Facebook, Instagram and CTV

BOSTON, May 30, 2019 (GLOBE NEWSWIRE) — Pixability, the leading provider of software and insights to target, optimize and deliver video advertising on YouTube as well as Facebook, Instagram and major Connected TV (CTV) platforms like Amazon, today announced the addition of Chris Woods as the company’s Chief Revenue Officer. Woods will apply over a dozen years of sales experience to Pixability’s comprehensive video advertising platform, helping to build revenue growth and promote the company’s holistic video marketing solutions as it expands them to include CTV. Woods’ arrival is expected to boost Pixability’s already impressive growth, having recently been named the 15th-fastest growing private company in Massachusetts.

Woods’ extensive experience with YouTube will also bring new insights to one of the company’s strongest performance areas. Woods served as a sales executive for Google for seven years, rising to become the Head of U.K. Sales Strategy and Global Industry Relations. Immediately prior to joining Pixability, Woods served as Chief Growth Officer at the independent advertising agency Allen & Gerritsen, where he drove revenue growth three times the industry average. Prior, as Chief Revenue Officer at Visual Measures, he successfully led a turnaround phase that resulted in the company being acquired by AcuityAds. In addition to Woods’ work in sales, he has advised CEOs on sales and marketing issues as President of Boston Bridge Partners, LLC. The company, founded by Woods in 2013, donates a portion of its profits to support at-risk children in the inner city.

As Pixability grows to apply its industry-leading data science across more video platforms, Woods’ expertise in leading sales teams and driving revenue growth will ensure strong financial performance and profitability. Pixability is now leveraging its powerful analytics and insights to target CTV audiences and manage and report on video campaigns seamlessly across social and CTV platforms.  Helping clients break out of siloed marketing strategies, Pixability, for the first time, provides a holistic view of the effectiveness of video advertising in addition to enabling more efficient buying across all platforms.

“Pixability has demonstrated the strength of its video advertising platform with rapid growth, and we are confident that Chris Woods is the right person to further propel us to the next level,” said David George, CEO of Pixability. “Chris knows what works for each sales vertical and his record of success in growing revenue across all of them, along with his crucial experience at Google, will point us in the right direction as we continue to deliver more unified campaigns across social video platforms and CTV.”

About Pixability
Pixability is a video advertising software company that uses data science to optimize large, complex campaigns across YouTube, Facebook, Instagram, and Connected TV. The company’s industry-leading optimization and insights solutions are independently verified by the YouTube Measurement Program, the Facebook Marketing Partner Program, Oracle’s Data Cloud’s Moat Measurement, as well as IAS and DoubleVerify. Pixability’s suite of solutions are used by the top media agencies and brands including Dentsu-Aegis, Havas, Interpublic Group, Omnicom, Publicis, and WPP, as well as Swatch, Ford, KIND, L’Oréal, and Puma. For more information about Pixability’s video advertising platform, please visit www.pixability.com.

Contact Information:
Alexandra Levy
Silicon Alley Media for Pixability
alex@siliconalley-media.com
(650) 996-5758

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Zylotech Unveils Revenue Operations Framework to Optimize B2B Customer Life-cycle

CAMBRIDGE, Mass., May 30, 2019 (GLOBE NEWSWIRE) — To help B2B companies better manage the evolving complexities of redefined relationships between businesses and customers, Zylotech, the self-learning customer intelligence (CDP) platform company today unveiled its Revenue Operations (RevOps) Framework. Designed to streamline customer engagement practices, Zylotech’s RevOps Framework provides B2B organizations with the necessary guidance to break through marketing, sales and customer operations silos to establish alignment across customer-facing teams.

The Zylotech RevOps Framework was developed based on research and interviews Zylotech conducted the past 12 months with over a hundred B2B marketing, sales and customer success leaders. The insights gained were used to create a strategic roadmap for RevOps, the new corporate department tasked with managing full-funnel operations across the customer engagement lifecycle.

Key takeaways from the Zylotech RevOps Framework found:

  • Establishing a data foundation is critical with continuous ID resolution across contact, company and parent account is critical.
  • Marketing should be involved in the entire customer lifecycle and has to adopt metrics that will prove meaningful across the revenue-generating teams, whether they are focused on creating opportunities or completing a sale.
  • Sales needs to connect with prospects much earlier in the customer lifecycle to better direct and influence each stage of cultivation.
  • Better integrated customer success operations will be able to respond to customer expectations more effectively with a full understanding of the customer journey. This includes tapping into sophisticated analytics based on comprehensive data to help identify when customers are likely to want to make a purchase. 

“Today, businesses have to process huge quantities of data to derive useful and timely analytics that can help inform customer strategies,” said Tom Davenport, a distinguished professor at Babson College, a research fellow at MIT, and senior advisor to Deloitte. “To ensure the ongoing success of B2B organizations and meet the needs of today’s well-informed customer, it is important to embrace an integrated RevOps strategy with integrated customer data made possible by AI.” 

With today’s advancements in AI and machine learning, marketing, sales, and CRM, data can now be unified to deliver a cohesive and comprehensive customer-centered view to inform strategic decisions. Coupled with a RevOps strategy, B2B organizations stand to realize significant gains. According to Sirius Decisions, a global B2B research and advisory firm, when B2B companies are aligned under RevOps they grow 12-15 times faster than their peers and are 34 percent more profitable.

“RevOps is changing the game for B2B organizations,” said Abhi Yadav, co-founder, and CEO of Zylotech. “Companies that are able to unify siloed customer-facing teams can now address the customer at each stage of their journey — from initial purchase, usage, follow-up, to renewals, and upsells that meet a particular customer’s specific and evolving needs.”

According to David Raab, Principal and Founder of the CDP Institute, “RevOps require coordinating activities across many departments that use different systems. The essential first step is to combine data from those systems into a complete view of each customer and making it available to every system that needs it. For this reason, Customer Data Platforms are a critical foundational technology for any RevOps strategy.”

With a CDP serving as a bridge across the marketing, sales, and customer success departments, B2B organizations can provide a unified view that allows cross-functional teams to not only achieve greater agility, efficiency, and consistency but also attain a common goal that will directly result in increased revenue and accelerated growth.

To learn more about Zylotech’s new RevOps Framework please visit: https://www.zylotech.com/lp-revops.

About Zylotech
An MIT spinout, Zylotech has been recognized by Gartner and other leading analyst firms as a key player in the fast-growing Customer Data Platform (CDP) space. The company’s self-learning customer data and analytics platform keeps customer data live and enriched for 1:1 personalization, cross/up-selling and retention marketing. Powered by automated Machine Learning, Zylotech’s platform continuously unifies ID level data, and enables ongoing micro-segmentation and recommendations, which can be activated through a variety of martech tools. Zylotech’s cross-industry clients have reported up to a 6x increase in customer lift. For more information please visit: www.zylotech.com/.

Media Contacts:
Christina Tramontozzi, Marketing
+1 (617) 501-3151
christina.tramontozzi@zylotech.com

Ilona Mohacsi, Media Relations
PenVine for Zylotech
+1 (631) 764-3729
ilonam@penvine.com

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10 of HubSpot’s Top Diamond Agency Partners Select Vidyard to Power Video Platform Service

Avidly, Digital 22, IMPACT, Revenue River, SmartBug Media, and other HubSpot digital marketing and sales agencies have partnered with Vidyard as their top video platform of choice for clients

KITCHENER, Ontario, May 21, 2019 (GLOBE NEWSWIRE) — 10 of HubSpot’s top Diamond Agency Partners have partnered with Vidyard as their top video platform of choice to help grow their businesses, fuel growth and deliver exceptional results through video for themselves and their customers.

As the leading video platform for business, Vidyard has teamed up with agencies Avidly, Digital 22, IMPACT, New Breed, SmartBug Media, Penguin Strategies and others to deliver video strategies and programs that attract, engage and delight customers throughout the entire customer journey.

Today, it’s harder than ever to get engagement from prospects

HubSpot’s State of Inbound 2018 Global Report found that while salespeople are focused on closing more deals, prospecting is getting harder and harder. Salespeople say they’re sourcing most of the leads themselves, showing a potential rift with marketing who should generate the most leads for sales teams to work. Meanwhile, the report also found that marketers are investing more in video channels, social networks such as Instagram, and messaging applications such as Facebook Messenger, in a bid the reach customers and prospects where they prefer to be online. This is why many clients turn to top HubSpot Diamond Partners to develop and implement video marketing strategies that are driving leads cross-functionally.

“Video is powering the inbound marketing strategy of the future, so we’re building a powerful, dependable, and reliable partner ecosystem now. Not only does video help you stand out, but it also helps skyrocket response rates, improve prospect engagement rates, and close more deals today,” says Annette Iafrate, VP of Alliances and Partners at Vidyard. “We’re thrilled to be partnering with HubSpot’s top agencies. Together, we believe each and every client can realize outsized revenue results that are powered by video.”

HubSpot Diamond Partner agencies turn to Vidyard as their video platform of choice:

  • Avidly: As one of the world’s largest inbound marketing agencies, Avidly helps companies in the Nordics achieve inbound success.
  • BabelQuest: Your HubSpot Service Provider, 100% HubSpot, Diamond certified and all-in on Inbound. We’ll help you grow with full-flywheel services for the world’s best marketing, sales, and service software. HQ Oxford, UK – serving the world.
  • Digital 22: As the largest UK 100% HubSpot Diamond agency and winner of HubSpot’s 2018 Partner and 2018 Sales Enablement Grand Prize Winner, Digital 22 are specialists in inbound marketing and thrive on seeing companies reach their full potential. 
  • IDS Agencia: HubSpot’s 2018 Agency Partner of the year in Latam is here to help you grow and scale your business better by providing award-winning Inbound strategies.
  • IMPACT: As HubSpot’s 2017 and 2018 North American Agency Partner of the Year, IMPACT empowers hundreds of companies to achieve inbound success through its agency services, education, annual conference, and community.
  • New Breed: As a top HubSpot partner, this strategic B2B marketing and sales partner focuses on optimizing the entire customer acquisition lifecycle for some of the fastest growing SaaS companies.
  • Penguin Strategies: Penguin Strategies combines technology and marketing know-how to align sales and marketing for B2B Tech companies. With innovative campaigns and purposeful marketing experiments, they increase sales velocity and drive revenue.
  • Revenue River: A true full-stack services agency, they’ve won six HubSpot Impact Awards in four categories, including 4 annual grand prize wins for inbound growth, sales enablement, and integrations.
  • Six & Flow: A Manchester-based growth agency that works across a range of current and emerging digital channels, Six & Flow helps businesses grow their brand, audience, and their revenue.
  • SmartBug Media™: As the highest-rated HubSpot partner and most decorated Intelligent Inbound™ marketing agency in the world, SmartBug™ also won HubSpot’s 2018 Global Partner of the Year.

HubSpot partners with thousands of service providers in their global community who work with their clients to implement successful inbound strategies. This may include education on the latest production tool recommendations, gaining a stronger understanding of video marketing best practices, implementing sales enablement techniques and video-selling solutions, and powering video hubs to create custom channels.

“Video has become democratized across businesses, and marketing and sales teams are now more than ever expected to create, manage and measure its success. Today, while having an effective video strategy can support the full customer lifecycle, the actual video strategy deployment can be a challenge,” says Digital 22 Director, Mark Byrne. “We’ve partnered with Vidyard because they understand how our clients can get the most out of their video content. We’ve seen a 20/1 return in our inbound video investment over the last 12 months.”

“In the first three months after partnering with Vidyard, we’ve felt and seen such positive impact with how we are able to transform our video marketing efforts for our clients,” says Tom Burgass, Director of Multimedia at Revenue River. “Our relationship is focused on growth and support for our agency to confidently move the needle for our clients and our agency, which has helped us grow several of our full stack retainers by 40% or more.”

Agencies interested in harnessing video to grow their business are encouraged to learn more about the Vidyard Agency Partner Program by visiting www.vidyard.com/partners.

Additional Information:

About Vidyard
Vidyard is the leading video solution for businesses looking for new ways to engage their audiences and drive more revenue. Make video a seamless part of your marketing and sales outreach, create interactive and personalized video experiences that drive more engagement, and track video engagement directly within your HubSpot solutions. HubSpot Diamond Agency Partners, including IMPACT, New Breed Marketing and BabelQuest, and Vidyard customers, including ExperiencePoint, Paradigm Learning, Symbility Solutions, ABC Packaging and Deputy choose Vidyard to power their marketing and sales strategies and turn viewers into customers.

Media Contact:
Sandy Pell, Head of Corporate Communications and Public Relations,
Vidyard
press@vidyard.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/4ec6a2e5-0028-4859-9a86-a7181d3a5460

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Aislelabs Opens New United Kingdom Office

Aislelabs announces the opening of a new office in London, England

TORONTO, May 15, 2019 (GLOBE NEWSWIRE) — Aislelabs Inc., the Toronto-based technology company and leading provider of enterprise-grade guest WiFi, location analytics, and WiFi marketing platforms, is pleased to announce the opening of their new UK based office. Their leading, cloud-based solution has grown to be used by global companies across each continent prompting them to expand operations to new permanent offices around the world.

“It delights us to announce the next step in our expansion with the opening of our new London office,” said Nick Koudas, Chief Executive Officer at Aislelabs. “This provides us the opportunity to better serve our customers and access a large pool of the finest talent in the region. With this new sales office, we can continue to spur the growth of the Aislelabs solution and product line.”

Aislelabs already services established local UK companies. Their new office provides a permanent regional location for our European customers and a touch point that is closer to home.

The London Aislelabs sales office further builds on technology company’s dedication to serve the European market with the best social WiFi and location analytics solution on the market. It demonstrates a long-term commitment to assist new and existing customers in Europe and around the world. Aislelabs’ new sales office can be contacted by phone at +44 (20) 3900 2239.

Aislelabs services numerous industry verticals including airports, retail, brands, coffee shops, cafes, restaurants, venues, hospitality, and shopping centres. To learn more about Aislelabs, visit their website at http://www.aislelabs.com or contact Aislelabs at 1 (888) 765-3645 or by email media(at)aislelabs(dot)com.

About Aislelabs Inc.: Aislelabs is a technology company offering the most advanced WiFi location marketing, advertising, and analytics platform in the market. They help clients build relationships with visitors and shoppers, marketing to them based on their behaviour inside brick-and-mortar spaces. Aislelabs technology empowers their clients to target audiences across all digital channels and create high-impact campaigns with measurable ROI.

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Swiftpage Launches All-in-One Act! Growth Suite Sales & Marketing Platform for SMBs

Act! Growth Suite, the next generation of Act!, makes it easy for customers to drive business growth

DENVER, May 07, 2019 (GLOBE NEWSWIRE) — Swiftpage, the provider of Act!, a leading cloud-enabled CRM and marketing automation platform aimed at helping small and midsized businesses (SMBs) grow, today announced a new approach to connected CRM, marketing, sales and customer service technology with Act! Growth Suite, an all-in-one sales and marketing platform purpose-built for SMBs. The introduction of the new Act! Growth Suite represents a significant step forward, both for Swiftpage and the broader SMB market, and is available now in English in North America, the United Kingdom, Australia and New Zealand.

With the marriage of sales and marketing on a single, all-in-one platform, Act! Growth Suite gives SMBs everything they need to successfully build relationships, maximize engagement and drive business growth – quickly and easily. All Act! Growth Suite subscription plans include full-featured CRM, powerful marketing automation, the Act! Companion mobile app, actionable business insights from the Act! Insight console, expert technical support and exclusive Act! Insider membership benefits, providing SMBs with unparalleled value for the price.

“Since acquiring the Act! business in 2013, we have been on a journey to transform the Act! product to better suit the needs of today’s small and midsized businesses,” said H. John Oechsle, Swiftpage president and CEO. “With the introduction of Act! Growth Suite, we can now offer our customers a comprehensive suite of sales and marketing tools they need to run their businesses and drive growth – all on one platform.”

Here’s how Act! Growth Suite can grow your business:

Build Better Relationships

  • Rich Customer Management – Make every interaction count with quick, organized access to rich prospect and customer details. Keep contact details, emails, notes, history, activities, documents and more in one easy to find place—the Act! customer console.

Maximize Prospect and Customer Engagement

  • Powerful Marketing Automation – Optimize all the ways you communicate with prospects and customers with Act! Marketing Automation. Users get comprehensive campaign management, a visual workflow designer to map out the perfect customer journey and real-time response metrics.

Drive Business Growth

  • Dynamic Sales Pipeline Management – Close deals faster and more often with dynamic sales pipeline management tools. Capture all the details of a sales opportunity, then progress deals through the sales process with a simple drag-and-drop tool.
  • Actionable Business Insights – Gain rich, actionable insights from the interactive Act! Insight console. Fully customizable, the Act! Insight console covers a range of individual, team and business performance metrics.
  • Popular Apps & Integrations – Users can extend the power and reach of Act! with the Act! Connect app marketplace. Set up connections to hundreds of popular apps, including Microsoft® Outlook®, Slack™, QuickBooks® Online, and Shopify.

Get Started Quickly

  • Customer Experience & Onboarding – An all-new migration wizard makes it easier than ever to get started on Act! Growth Suite. Migrate and import information from documents, commonly used applications, and many popular CRMs.

Find products and pricing here, a complete list of what’s new here and a video introducing the new Act! Growth Suite here.

Social Media and Website Links

About the Act! Portfolio

For over 30 years, Act! has been a pioneer in the SMB market, acquiring six million users in over 100 countries, and today offers the rich functionality, unparalleled flexibility and exceptional value that enables a perfect fit for every customer.

©2019 Swiftpage ACT! LLC. All rights reserved.  Swiftpage, Act!, and the Swiftpage product and service names mentioned herein are registered trademarks or trademarks of Swiftpage ACT! LLC, or its affiliated entities.  All other trademarks are property of their respective owners.

Press Contacts — North America
Mallory Bowers
Swiftpage
(720) 490-4332
mbowers@swiftpage.com

Dave Feistel
Bastion Elevate (for Swiftpage)
(949) 502-6200 x 224
dave@bastionelevate.com

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/e6e3aa63-525d-4299-bc16-6bcc074fbde6

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/35f8d8ce-12fe-4d6f-a04a-b26fe643a5f9

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/663481bf-d0b7-4f07-aaaa-3bf83d3f7a7f

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Personalizing the Customer Journey is Now Possible with Total Expert’s Journey Creator

65 percent of consumers say they have cut ties with a brand after just one subpar experience, making it critical to create an amazing customer experience

MINNEAPOLIS, April 24, 2019 (GLOBE NEWSWIRE) — Banks and lenders have invested billions of dollars on their brand to acquire and retain “customers for life” but this is more often myth than reality. And it’s only getting harder for banks and lenders, as consumers’ brand-loyalty wanes and new well-funded financial services startups capture their attention.

Banks and lenders will only win the coveted “customer for life” if their entire strategy is customer-centric and focused on meeting – and exceeding – rising consumer expectations. They must leave behind the idea that national brand alone will be enough to keep customers returning and instead, focus on cultivating relationships that engage customers beyond transactions.

“People don’t want a mortgage or a 529 plan, they want what that product can do for them – give them a home to raise a family or allow them to send their kid to college,” said Joe Welu, Total Expert founder and CEO. “At Total Expert, we are proud to give banks and lenders the marketing and sales solution they need to empower their salespeople and relationship managers to form deeper, more personalized relationships and engage with consumers organically throughout their lifetime in a wholistic fashion.”

It’s a goal requiring deeply sophisticated marketing automation, and it’s the premise behind Total Expert’s new Journey Creator.

Journey Creator leverages data to anticipate the needs of consumers based on life events and empower personalized marketing and engagement – with the end result being that banks and lenders are continually engaging consumers with relevant content and always adding value. And more than just a marketing engine, it is a simple drag-and-drop tool allowing financial marketers to create customized and personalized marketing and communications programs.

Total Expert is the creator of the financial industry’s first and only Marketing Operating System (MOS), which personalizes and automates communication and engagement throughout the customer lifecycle at scale across the company. Journey Creator, now the centerpiece of the MOS, empowers banks and lenders to build highly customizable, automated and repeatable experiences with global tracking to give them an intelligent, 360-degree view of the customer and partner lifecycle.

“Journey Creator is not just a product feature, it’s a gamechanger for how banks and lenders are doing business and spending their time and money,” said Welu. “A 5% increase in customer retention produces more than a 25% increase in profit, showing just how critical it is for banks and lenders to cultivate customers for life. At Total Expert, we’re committed to providing the tools and resources their salespeople and relationship managers need to accelerate marketing and sales initiatives and grow business.”

In addition, Journey Creator is enhanced by Expert Content, a powerful and comprehensive set of marketing content and industry best practices designed to help lenders and banks increase marketing and sales velocity.

ABOUT TOTAL EXPERT, INC.

Total Expert is a fintech software pioneer of the first modern, enterprise-level Marketing Operating System (MOS) that enables lending and financial services firms to create customers for life by blending human relationships with digital simplicity. We power marketing and revenue growth for 10% of $2 trillion per year U.S. mortgage industry, and ensure banks and lenders stay ahead of how consumers expect to communicate, shop, and manage their financial lives in the digital/social era. For more information, visit totalexpert.com.

Total Expert Media Contact: Jack McHugh, 816-679-8277, jack@propllr.com

A video accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/cffc6201-c501-4ba7-a5a2-1b72fb6a55fa.

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