10 of HubSpot’s Top Diamond Agency Partners Select Vidyard to Power Video Platform Service

Avidly, Digital 22, IMPACT, Revenue River, SmartBug Media, and other HubSpot digital marketing and sales agencies have partnered with Vidyard as their top video platform of choice for clients

KITCHENER, Ontario, May 21, 2019 (GLOBE NEWSWIRE) — 10 of HubSpot’s top Diamond Agency Partners have partnered with Vidyard as their top video platform of choice to help grow their businesses, fuel growth and deliver exceptional results through video for themselves and their customers.

As the leading video platform for business, Vidyard has teamed up with agencies Avidly, Digital 22, IMPACT, New Breed, SmartBug Media, Penguin Strategies and others to deliver video strategies and programs that attract, engage and delight customers throughout the entire customer journey.

Today, it’s harder than ever to get engagement from prospects

HubSpot’s State of Inbound 2018 Global Report found that while salespeople are focused on closing more deals, prospecting is getting harder and harder. Salespeople say they’re sourcing most of the leads themselves, showing a potential rift with marketing who should generate the most leads for sales teams to work. Meanwhile, the report also found that marketers are investing more in video channels, social networks such as Instagram, and messaging applications such as Facebook Messenger, in a bid the reach customers and prospects where they prefer to be online. This is why many clients turn to top HubSpot Diamond Partners to develop and implement video marketing strategies that are driving leads cross-functionally.

“Video is powering the inbound marketing strategy of the future, so we’re building a powerful, dependable, and reliable partner ecosystem now. Not only does video help you stand out, but it also helps skyrocket response rates, improve prospect engagement rates, and close more deals today,” says Annette Iafrate, VP of Alliances and Partners at Vidyard. “We’re thrilled to be partnering with HubSpot’s top agencies. Together, we believe each and every client can realize outsized revenue results that are powered by video.”

HubSpot Diamond Partner agencies turn to Vidyard as their video platform of choice:

  • Avidly: As one of the world’s largest inbound marketing agencies, Avidly helps companies in the Nordics achieve inbound success.
  • BabelQuest: Your HubSpot Service Provider, 100% HubSpot, Diamond certified and all-in on Inbound. We’ll help you grow with full-flywheel services for the world’s best marketing, sales, and service software. HQ Oxford, UK – serving the world.
  • Digital 22: As the largest UK 100% HubSpot Diamond agency and winner of HubSpot’s 2018 Partner and 2018 Sales Enablement Grand Prize Winner, Digital 22 are specialists in inbound marketing and thrive on seeing companies reach their full potential. 
  • IDS Agencia: HubSpot’s 2018 Agency Partner of the year in Latam is here to help you grow and scale your business better by providing award-winning Inbound strategies.
  • IMPACT: As HubSpot’s 2017 and 2018 North American Agency Partner of the Year, IMPACT empowers hundreds of companies to achieve inbound success through its agency services, education, annual conference, and community.
  • New Breed: As a top HubSpot partner, this strategic B2B marketing and sales partner focuses on optimizing the entire customer acquisition lifecycle for some of the fastest growing SaaS companies.
  • Penguin Strategies: Penguin Strategies combines technology and marketing know-how to align sales and marketing for B2B Tech companies. With innovative campaigns and purposeful marketing experiments, they increase sales velocity and drive revenue.
  • Revenue River: A true full-stack services agency, they’ve won six HubSpot Impact Awards in four categories, including 4 annual grand prize wins for inbound growth, sales enablement, and integrations.
  • Six & Flow: A Manchester-based growth agency that works across a range of current and emerging digital channels, Six & Flow helps businesses grow their brand, audience, and their revenue.
  • SmartBug Media™: As the highest-rated HubSpot partner and most decorated Intelligent Inbound™ marketing agency in the world, SmartBug™ also won HubSpot’s 2018 Global Partner of the Year.

HubSpot partners with thousands of service providers in their global community who work with their clients to implement successful inbound strategies. This may include education on the latest production tool recommendations, gaining a stronger understanding of video marketing best practices, implementing sales enablement techniques and video-selling solutions, and powering video hubs to create custom channels.

“Video has become democratized across businesses, and marketing and sales teams are now more than ever expected to create, manage and measure its success. Today, while having an effective video strategy can support the full customer lifecycle, the actual video strategy deployment can be a challenge,” says Digital 22 Director, Mark Byrne. “We’ve partnered with Vidyard because they understand how our clients can get the most out of their video content. We’ve seen a 20/1 return in our inbound video investment over the last 12 months.”

“In the first three months after partnering with Vidyard, we’ve felt and seen such positive impact with how we are able to transform our video marketing efforts for our clients,” says Tom Burgass, Director of Multimedia at Revenue River. “Our relationship is focused on growth and support for our agency to confidently move the needle for our clients and our agency, which has helped us grow several of our full stack retainers by 40% or more.”

Agencies interested in harnessing video to grow their business are encouraged to learn more about the Vidyard Agency Partner Program by visiting www.vidyard.com/partners.

Additional Information:

About Vidyard
Vidyard is the leading video solution for businesses looking for new ways to engage their audiences and drive more revenue. Make video a seamless part of your marketing and sales outreach, create interactive and personalized video experiences that drive more engagement, and track video engagement directly within your HubSpot solutions. HubSpot Diamond Agency Partners, including IMPACT, New Breed Marketing and BabelQuest, and Vidyard customers, including ExperiencePoint, Paradigm Learning, Symbility Solutions, ABC Packaging and Deputy choose Vidyard to power their marketing and sales strategies and turn viewers into customers.

Media Contact:
Sandy Pell, Head of Corporate Communications and Public Relations,
Vidyard
press@vidyard.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/4ec6a2e5-0028-4859-9a86-a7181d3a5460

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Aislelabs Opens New United Kingdom Office

Aislelabs announces the opening of a new office in London, England

TORONTO, May 15, 2019 (GLOBE NEWSWIRE) — Aislelabs Inc., the Toronto-based technology company and leading provider of enterprise-grade guest WiFi, location analytics, and WiFi marketing platforms, is pleased to announce the opening of their new UK based office. Their leading, cloud-based solution has grown to be used by global companies across each continent prompting them to expand operations to new permanent offices around the world.

“It delights us to announce the next step in our expansion with the opening of our new London office,” said Nick Koudas, Chief Executive Officer at Aislelabs. “This provides us the opportunity to better serve our customers and access a large pool of the finest talent in the region. With this new sales office, we can continue to spur the growth of the Aislelabs solution and product line.”

Aislelabs already services established local UK companies. Their new office provides a permanent regional location for our European customers and a touch point that is closer to home.

The London Aislelabs sales office further builds on technology company’s dedication to serve the European market with the best social WiFi and location analytics solution on the market. It demonstrates a long-term commitment to assist new and existing customers in Europe and around the world. Aislelabs’ new sales office can be contacted by phone at +44 (20) 3900 2239.

Aislelabs services numerous industry verticals including airports, retail, brands, coffee shops, cafes, restaurants, venues, hospitality, and shopping centres. To learn more about Aislelabs, visit their website at http://www.aislelabs.com or contact Aislelabs at 1 (888) 765-3645 or by email media(at)aislelabs(dot)com.

About Aislelabs Inc.: Aislelabs is a technology company offering the most advanced WiFi location marketing, advertising, and analytics platform in the market. They help clients build relationships with visitors and shoppers, marketing to them based on their behaviour inside brick-and-mortar spaces. Aislelabs technology empowers their clients to target audiences across all digital channels and create high-impact campaigns with measurable ROI.

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Swiftpage Launches All-in-One Act! Growth Suite Sales & Marketing Platform for SMBs

Act! Growth Suite, the next generation of Act!, makes it easy for customers to drive business growth

DENVER, May 07, 2019 (GLOBE NEWSWIRE) — Swiftpage, the provider of Act!, a leading cloud-enabled CRM and marketing automation platform aimed at helping small and midsized businesses (SMBs) grow, today announced a new approach to connected CRM, marketing, sales and customer service technology with Act! Growth Suite, an all-in-one sales and marketing platform purpose-built for SMBs. The introduction of the new Act! Growth Suite represents a significant step forward, both for Swiftpage and the broader SMB market, and is available now in English in North America, the United Kingdom, Australia and New Zealand.

With the marriage of sales and marketing on a single, all-in-one platform, Act! Growth Suite gives SMBs everything they need to successfully build relationships, maximize engagement and drive business growth – quickly and easily. All Act! Growth Suite subscription plans include full-featured CRM, powerful marketing automation, the Act! Companion mobile app, actionable business insights from the Act! Insight console, expert technical support and exclusive Act! Insider membership benefits, providing SMBs with unparalleled value for the price.

“Since acquiring the Act! business in 2013, we have been on a journey to transform the Act! product to better suit the needs of today’s small and midsized businesses,” said H. John Oechsle, Swiftpage president and CEO. “With the introduction of Act! Growth Suite, we can now offer our customers a comprehensive suite of sales and marketing tools they need to run their businesses and drive growth – all on one platform.”

Here’s how Act! Growth Suite can grow your business:

Build Better Relationships

  • Rich Customer Management – Make every interaction count with quick, organized access to rich prospect and customer details. Keep contact details, emails, notes, history, activities, documents and more in one easy to find place—the Act! customer console.

Maximize Prospect and Customer Engagement

  • Powerful Marketing Automation – Optimize all the ways you communicate with prospects and customers with Act! Marketing Automation. Users get comprehensive campaign management, a visual workflow designer to map out the perfect customer journey and real-time response metrics.

Drive Business Growth

  • Dynamic Sales Pipeline Management – Close deals faster and more often with dynamic sales pipeline management tools. Capture all the details of a sales opportunity, then progress deals through the sales process with a simple drag-and-drop tool.
  • Actionable Business Insights – Gain rich, actionable insights from the interactive Act! Insight console. Fully customizable, the Act! Insight console covers a range of individual, team and business performance metrics.
  • Popular Apps & Integrations – Users can extend the power and reach of Act! with the Act! Connect app marketplace. Set up connections to hundreds of popular apps, including Microsoft® Outlook®, Slack™, QuickBooks® Online, and Shopify.

Get Started Quickly

  • Customer Experience & Onboarding – An all-new migration wizard makes it easier than ever to get started on Act! Growth Suite. Migrate and import information from documents, commonly used applications, and many popular CRMs.

Find products and pricing here, a complete list of what’s new here and a video introducing the new Act! Growth Suite here.

Social Media and Website Links

About the Act! Portfolio

For over 30 years, Act! has been a pioneer in the SMB market, acquiring six million users in over 100 countries, and today offers the rich functionality, unparalleled flexibility and exceptional value that enables a perfect fit for every customer.

©2019 Swiftpage ACT! LLC. All rights reserved.  Swiftpage, Act!, and the Swiftpage product and service names mentioned herein are registered trademarks or trademarks of Swiftpage ACT! LLC, or its affiliated entities.  All other trademarks are property of their respective owners.

Press Contacts — North America
Mallory Bowers
Swiftpage
(720) 490-4332
mbowers@swiftpage.com

Dave Feistel
Bastion Elevate (for Swiftpage)
(949) 502-6200 x 224
dave@bastionelevate.com

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/e6e3aa63-525d-4299-bc16-6bcc074fbde6

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/35f8d8ce-12fe-4d6f-a04a-b26fe643a5f9

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/663481bf-d0b7-4f07-aaaa-3bf83d3f7a7f

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Personalizing the Customer Journey is Now Possible with Total Expert’s Journey Creator

65 percent of consumers say they have cut ties with a brand after just one subpar experience, making it critical to create an amazing customer experience

MINNEAPOLIS, April 24, 2019 (GLOBE NEWSWIRE) — Banks and lenders have invested billions of dollars on their brand to acquire and retain “customers for life” but this is more often myth than reality. And it’s only getting harder for banks and lenders, as consumers’ brand-loyalty wanes and new well-funded financial services startups capture their attention.

Banks and lenders will only win the coveted “customer for life” if their entire strategy is customer-centric and focused on meeting – and exceeding – rising consumer expectations. They must leave behind the idea that national brand alone will be enough to keep customers returning and instead, focus on cultivating relationships that engage customers beyond transactions.

“People don’t want a mortgage or a 529 plan, they want what that product can do for them – give them a home to raise a family or allow them to send their kid to college,” said Joe Welu, Total Expert founder and CEO. “At Total Expert, we are proud to give banks and lenders the marketing and sales solution they need to empower their salespeople and relationship managers to form deeper, more personalized relationships and engage with consumers organically throughout their lifetime in a wholistic fashion.”

It’s a goal requiring deeply sophisticated marketing automation, and it’s the premise behind Total Expert’s new Journey Creator.

Journey Creator leverages data to anticipate the needs of consumers based on life events and empower personalized marketing and engagement – with the end result being that banks and lenders are continually engaging consumers with relevant content and always adding value. And more than just a marketing engine, it is a simple drag-and-drop tool allowing financial marketers to create customized and personalized marketing and communications programs.

Total Expert is the creator of the financial industry’s first and only Marketing Operating System (MOS), which personalizes and automates communication and engagement throughout the customer lifecycle at scale across the company. Journey Creator, now the centerpiece of the MOS, empowers banks and lenders to build highly customizable, automated and repeatable experiences with global tracking to give them an intelligent, 360-degree view of the customer and partner lifecycle.

“Journey Creator is not just a product feature, it’s a gamechanger for how banks and lenders are doing business and spending their time and money,” said Welu. “A 5% increase in customer retention produces more than a 25% increase in profit, showing just how critical it is for banks and lenders to cultivate customers for life. At Total Expert, we’re committed to providing the tools and resources their salespeople and relationship managers need to accelerate marketing and sales initiatives and grow business.”

In addition, Journey Creator is enhanced by Expert Content, a powerful and comprehensive set of marketing content and industry best practices designed to help lenders and banks increase marketing and sales velocity.

ABOUT TOTAL EXPERT, INC.

Total Expert is a fintech software pioneer of the first modern, enterprise-level Marketing Operating System (MOS) that enables lending and financial services firms to create customers for life by blending human relationships with digital simplicity. We power marketing and revenue growth for 10% of $2 trillion per year U.S. mortgage industry, and ensure banks and lenders stay ahead of how consumers expect to communicate, shop, and manage their financial lives in the digital/social era. For more information, visit totalexpert.com.

Total Expert Media Contact: Jack McHugh, 816-679-8277, jack@propllr.com

A video accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/cffc6201-c501-4ba7-a5a2-1b72fb6a55fa.

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Thunderhead Announces Impressive Recurring Revenue and User Growth

British-founded customer engagement and journey orchestration tech experiences exponential growth, with recurring revenue and customer count tripling globally in a momentous year as brands move to engagement-led marketing

LONDON, April 24, 2019 (GLOBE NEWSWIRE) — Thunderhead, the global leader in technology for Customer Engagement, Journey Orchestration, and Intent Analytics, announces that it is experiencing exponential growth, with its business tripling over the last 12 months as brands grapple with the challenges of digital transformation. The company reported an impressive threefold increase in both the number of customers and annual recurring revenues, as well as much larger deal sizes as global B2C and B2B brands embrace Thunderhead’s technology.

To support this rapid growth, and a number of significant new agency partnerships, Thunderhead has increased its headcount by 40%, and expanded its global operations, opening a new data center for APAC and another European office, in Munich.

Thunderhead’s AI-driven ONE Engagement Platform enables Marketers and CX leaders to drive customer engagement at scale in real-time across the complete customer lifecycle – marketing, sales, service and commerce. Advanced journey analytics, real-time decisioning and orchestration, and AI powered audience analytics, enable intent-driven engagement, across every touchpoint throughout each unique customer journey.  Thunderhead’s latest innovation, Intent Analyzer, is a unique AI-driven customer intelligence platform empowering marketers with unparalleled real-time access into customer intent and behavior.

Thunderhead’s ONE technology was designed as an intelligent engagement layer that connects and augments a brand’s existing applications and technology stacks. While brands continue to invest in martech initiatives, such as customer data consolidation and multi-channel campaign management, these fall short in addressing the critical need for brands to be able to have dynamic in-the-moment conversations across all enterprise touchpoints and silos. Journey orchestration and advanced journey analytics are the only way a brand can ensure that customers get just the experience they need whilst delivering the best business outcomes for the brand.

Reflecting its position as a market pioneer and leader, Thunderhead is a named Leader in the Forrester Wave™ reports for Journey Orchestration and Visioning, and is highlighted in the Now Tech: Real-Time Interaction Management, Q1 2019 and Forrester Wave™: Real-Time Interaction Management, Q1 2019. Thunderhead was also named a winner in the industry coveted CRM Watchlist 2019.

Glen Manchester, Thunderhead CEO and founder commented, “A once-in-a-generation transformational shift is playing out as brands, across all industry sectors, shift from the outdated inside-out siloed approaches that consumers increasingly dislike and distrust, to customer-centric engagement powered by closed-loop conversations and journey orchestration. We are reaping the benefits of being the pioneer of cloud technology for engagement and journey orchestration, and have become the industry benchmark. Together with our partners we are continuing to scale our organization to help our clients master this transformational opportunity.”

About Thunderhead
Thunderhead is leading the movement to transform customer engagement, enabling brands for the first time to understand each customer’s INTENT and orchestrate personalized journeys for millions of customers across billions of touchpoints, seamlessly and in real-time.

With Thunderhead’s AI-driven solutions, the ONE Engagement Hub and Intent Analyzer, it’s now possible for brands to deliver exceptional engagement for every customer throughout every journey. Across every industry, ONE is driving topline growth, reducing cost-to-serve, increasing customer happiness and building customer lifetime value.

A recognized global leader in the customer engagement market, Thunderhead is headquartered in London and has its development HQ in Boston.

Thunderhead. Customer Engagement just got personal.

Media Contact 
Jessica Juckes 
PR for Thunderhead, Ltd 
Thunderhead@hotwireglobal.com  
+44 (0) 207 608 4683 

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WiFi Marketing & Analytics Leader Aislelabs Signs Dallas Mavericks

TORONTO, April 11, 2019 (GLOBE NEWSWIRE) — Aislelabs Inc., the Toronto-based technology company and leading provider of enterprise-grade guest WiFi, location analytics, and WiFi marketing platforms, is pleased to announce a new partnership with the Dallas Mavericks. Aislelabs product suites have been deployed at the American Airlines Center enabling the Dallas Mavericks to engage with and understand their fan base through demographic and location-based data.

“We look forward to connecting with our fans through the Aislelabs platform,” said David Herr, Chief Technology Officer of the Dallas Mavericks. “These new audience insights will allow us to better understand, predict, and optimize fans’ customer journeys as well as create targeted, personalized marketing tailored to their needs, which in turn, will build a deeper relationship with all MFFLs (Mavs Fans for Life).”

Utilizing Aislelabs Flow and Connect, the Dallas Mavericks will be able to gather actionable data on their fans utilizing guest WiFi and heatmaps at the stadium.

“I’m delighted to work with the Mavs,” said Nick Koudas, Chief Executive Officer at Aislelabs. “Our aim at Aislelabs is to help our clients understand who their customers are, utilizing our enterprise-grade solutions. We are excited to help the Dallas Mavericks achieve all their marketing goals.”

Aislelabs services numerous industry verticals including airports, retail, brands, coffee shops, cafes, restaurants, venues, hospitality, and shopping centres. To learn more about Aislelabs, visit their website at http://www.aislelabs.com or contact Aislelabs at 1 (888) 765-3645 or by email media(at)aislelabs(dot)com.

About Aislelabs Inc.: Aislelabs is a technology company offering the most advanced WiFi location marketing, advertising, and analytics platform in the market. They help clients build relationships with visitors and shoppers, marketing to them based on their behaviour inside brick-and-mortar spaces. Aislelabs technology empowers their clients to target audiences across all digital channels and create high-impact campaigns with measurable ROI.

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Zylotech AI-Powered Customer Data & Analytics Platform Awarded Marketo Certification

AI Integrated Offering Enables Marketers to Gain Actionable Insights for Account-Based Marketing (ABM)

CAMBRIDGE, Mass., March 20, 2019 (GLOBE NEWSWIRE) — Zylotech, an AI-powered customer intelligence platform company, today announced it has completed a certified integration with Marketo and is now a member of LaunchPoint, by Marketo, an Adobe company, as part of the Innovate partner program. The integrated offering provides B2C and B2B marketers with powerful customer data and embedded analytics for greater customer retention opportunities. Armed with a real-time, yet holistic understanding of their customers, companies can drive highly personalized interactions across all their marketing channels.

“Zylotech is excited to collaborate with Marketo to exponentially increase the opportunity for marketers to enjoy richer individual profiles and deeper metrics,” said Abhi Yadav, co-Founder and CEO of Zylotech. “Marketo users can now harness the power of Zylotech’s AI-powered platform to send the right content at the right time and engage their customers in personalized interactions for an unprecedented lift.”   

Zylotech Dynamic Data Engine keeps account and contact data profiles updated, while also predicting intent, and providing recommendations for account-based marketing initiatives. Additionally, the Zylotech Automated Machine Learning Analytics Engine continuously delivers customer level intent, patterns, and dynamic recommendations that can be activated by Marketo campaigns. As a result, Marketo users benefit from increased functionality for targeting that aligns with incremental customer monetization goals.

“Our goal is to empower Marketo users with next-generation marketing technology, such as Zylotech’s self-learning customer data platform, which automates data models and analytics processes for actionable and immediate insights,” said Shai Alfandary, global head of ISVs and LaunchPoint ecosystem, Adobe. “We are delighted to welcome Zylotech and its advancements in AI and machine learning to the LaunchPoint ecosystem.”

About Zylotech

An MIT spinout, Zylotech has been recognized by Gartner and other leading analyst firms as a key player in the fast-growing Customer Data Platform (CDP) space. The company’s self-learning customer data and analytics platform keeps customer data live and enriched for 1:1 personalization, cross/up-selling and retention marketing. Powered by automated Machine Learning, Zylotech’s platform continuously unifies ID level data, and enables ongoing micro-segmentation and recommendations, which can be activated through a variety of martech tools. Zylotech’s cross-industry clients have reported up to a 6x increase in customer lift. For more information please visit: www.zylotech.com/.

Media Contacts:
Christina Tramontozzi, Marketing
+1 (617) 501-3151
christina.tramontozzi@zylotech.com

Ilona Mohacsi, Media Relations
PenVine for Zylotech
+1 (631) 764-3729
ilonam@penvine.com

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Pantheon Hires Roland Smart as Head of Marketing

New executive hire with 20 years of marketing-focused tech experience reaffirms Pantheon’s dedication to bringing agile marketing to the enterprise

SAN FRANCISCO, March 19, 2019 (GLOBE NEWSWIRE) — Pantheon, the leading website operations platform for agile marketers, today announces the hiring of agile marketing veteran and innovator, Roland Smart, to lead and develop the marketing arm of the firm. Mr. Smart’s hiring comes on the heels of a recent $40 million round of growth funding to expand the marketing and sales teams at Pantheon.

“For the last six years I’ve worked to transform enterprise-scale web teams with agile practices, so the utility of Pantheon was immediately apparent to me,” said Smart. “Pantheon, and WebOps, is a disruptive technology for web teams and I’m thrilled to have the opportunity to advance Pantheon’s next phase of growth.”

The author of The Agile Marketer, Smart has built a career in digital experiences spanning 20 years with companies like Sprout (acquired by InMobi), Involver (acquired by Oracle), and at Oracle. He is a co-founder of the The Business Agility Institute and co-hosts the Marketing Agility Podcast. He is one of the world’s leading experts on agile marketing and the increasingly massive impact it has on corporate success or failure. Smart is uniquely equipped to bring agile marketing practices to the enterprise.

“At Pantheon we are setting the new standard for WebOps and Roland is exactly the right person to help us market that,” said Pantheon CEO, Zack Rosen. “Roland literally wrote the book on agile and he’s solved this problem for some of the world’s largest organizations. We’re in the business of building agile web teams and we couldn’t be happier to have him onboard.”

Smart’s hiring and the chartering of the new team signifies the ongoing dedication at Pantheon to being an agility-focused business that delivers quality digital experiences across the enterprise. His vision for Pantheon’s potential to deliver unique and meaningful digital experiences that impact the bottom line is what makes him so excited to come to work at Pantheon every day.

About Pantheon
Pantheon is a WebOps platform for Drupal and WordPress, running more than 285,000 sites in the cloud and serving over 10 billion page views a month. Pantheon’s multitenant, container-based platform enables organizations to manage all of their websites from a single dashboard. Customers include Yale, Coach, United Nations, Quicken Loans, and IBM. For more information, visit pantheon.io.

Contact Information:
Rick Medeiros
pantheon@codewordagency.com
209-330-3129

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/ba982162-40b7-4ee8-a846-7329c7c262a5

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DiscoverOrg Acquires NeverBounce

Acquisition of leading email verification provider further enhances accuracy of DiscoverOrg and ZoomInfo B2B intelligence platforms

VANCOUVER, Wash., March 05, 2019 (GLOBE NEWSWIRE) — DiscoverOrg, the leading B2B intelligence platform, today announced the acquisition of NeverBounce, a leading provider of email verification and list cleansing services used by over 100,000 sales and marketing professionals across the globe.

NeverBounce’s solutions are embedded in the quality control process for both DiscoverOrg and ZoomInfo, the company’s two industry-leading sales and marketing intelligence platforms. Email addresses available in both platforms will be continually cleansed and verified by NeverBounce’s proprietary process.

Over the next year, NeverBounce capabilities will be built into the company’s products – including its data enrichment platform, Enrich. Customers will benefit not only from enhanced accuracy of in-platform emails, but they can also seamlessly verify all other email data sitting in their internal marketing and sales systems – even if it was procured through other data sources.

“DiscoverOrg delivers the B2B data trifecta: the highest quality, quantity and depth of insights,” says Henry Schuck, DiscoverOrg CEO. “While finding net new buyers is always going to be vital to sales and marketing efforts, it has become equally as important to manage, update and cleanse existing data that is going stale sitting in CRM and marketing automation systems. Our partnership with NeverBounce makes solving both of these challenges easier for our customers.”

Every day, sales and marketing professionals spend countless hours crafting winning emails that accurately portray the value of their products. But, the average B2B database decays at a rate of 3% every single month, which means more than 30% of the data goes stale every year. Each fake or out-of-date email is not only a lost customer, but a significant risk to the business. High bounce rates leading to low inbox deliverability and poor sender reputation can completely cripple growth efforts.

NeverBounce’s real-time results utilize a proprietary 20+ step verification process that checks each email up to 75 times. By checking email validity in real-time, NeverBounce removes outdated email addresses and improves deliverability, helping businesses avoid the high costs of bad email data.

“I’m thrilled to partner with DiscoverOrg to extend our mission to improve the success of go-to-market efforts,” says Brad Owen, NeverBounce CEO. “Every bad email address can cost an organization up to $11 per record, which equates to millions of wasted dollars for many companies. Together, DiscoverOrg and NeverBounce are committed to ending the curse of bad sales and marketing data.”

All NeverBounce products will also continue to be sold as stand-alone solutions to any company in the world that sends emails, and DiscoverOrg and ZoomInfo customers are able to purchase the stand-alone solutions at a discounted rate.

About DiscoverOrg

Whatever your next stage of growth, DiscoverOrg will get you there faster. Almost 15,000 growth-bound organizations depend on DiscoverOrg’s deep B2B intelligence to drive their sales, marketing and recruiting activities. Our award-winning solutions provide a stream of accurate and actionable company and contact insights that can be used to find, connect with and sell to target buyers and hires more effectively – all integrated into the leading CRM, Sales Engagement and Marketing Automation Tools on the market. DiscoverOrg’s biggest differentiator is the combination of proprietary technology, tools and integrations with a layer of human-verification that allows us to deliver the highest guaranteed accuracy of any B2B provider in the market.

About NeverBounce
Over 100,000 users trust NeverBounce for real-time email verification and list cleaning services. NeverBounce ensures you reach your customers by dramatically increasing the delivery of your emails to the inbox. By removing outdated email addresses and checking if an email is valid, NeverBounce improves deliverability, helping businesses adhere to strict email provider guidelines.

Media Contacts

Katie Bullard
DiscoverOrg
pr@discoverorg.com
800-914-1220

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Pantheon Announces $40 Million in Growth Funding to Bring WebOps To Every Digital Marketing Team

Led by Sageview Capital, funding round brings the total raised to over $100 million

SAN FRANCISCO, March 05, 2019 (GLOBE NEWSWIRE) — Today Pantheon, the leading website operations platform for agile marketers, announced the close of $40 million in Series D growth financing led by Sageview Capital with participation from existing investors Foundry Group, Scale Venture Partners, and Industry Ventures. With this investment, Ned Gilhuly, Co-Founder and Managing Partner of Sageview Capital, will join the Pantheon Board of Directors. Pantheon will use the capital infusion to expand sales, marketing, and product teams so more of the world’s leading companies can more effectively deliver digital experiences that drive results.

Pantheon is a WebOps platform for Drupal and WordPress, running more than 285,000 websites in the cloud and serving over 10 billion pageviews a month. As DevOps continues to revolutionize software development, WebOps is impacting web teams in the same way. Key enterprise players like Google Cloud, SendGrid, Tableau, and others currently rely on Pantheon to deliver the seamless, WebOps-driven experiences their customers demand.

Pantheon enables web teams to embrace an agile build-test-learn approach that helps them innovate faster and drive business results. Empowering web teams with agile tools enables them to more effectively differentiate and compete on the basis of digital experience. Using Pantheon, companies can speed their marketing iteration and take their best ideas to market faster – all while increasing their website’s performance, uptime, security, and ability to capitalize on traffic spikes. There are currently over 10,000 Pantheon customers with developer sign-ups totaling more than 50,000 each year.

“Our customers have demonstrated that the ability to iterate faster leads to achieving their business results faster,” said Pantheon CEO Zack Rosen. “To help them iterate faster, we’re laser-focused on managing uptime, security, scaling, performance, and on automating development workflows that often prevent web teams from focusing on innovation and creating value. This investment will help us continue to expand our customer base and set the new market standard for WebOps.”

“Pantheon is quickly becoming the go-to WebOps platform for forward-thinking web development teams and agile marketers who are seeking to deliver the world’s best web experiences on Drupal and WordPress,” said Sageview Capital Co-Founder and Managing Partner, Ned Gilhuly. “Sageview provides growth capital to leading companies with a demonstrated track record of success and compelling market opportunity. Pantheon is a very exciting addition to the Sageview portfolio, and we look forward to providing Zack and his team with financial and operational support to enhance the company’s market leading position and impressive growth trajectory.”

There’s a certain amount of tension that can exist between engineering teams who want their websites to work seamlessly and securely for users and marketing teams who want to deploy and test campaigns quickly to meet business goals. By working on a platform such as Pantheon, marketing teams are able to launch websites in record time while keeping developers happy. Using Pantheon reduces complexity while increasing transparency. Teams who need to work together managing responsibilities across multiple sites see a clear impact in their output. Because of this, marketing and engineering teams are moving to Pantheon since faster, higher-quality workflows mean more time for what they actually want to do.

About Pantheon
Pantheon is a WebOps platform for Drupal and WordPress, running more than 285,000 sites in the cloud and serving over 10 billion page views a month. Pantheon’s multitenant, container-based platform enables organizations to manage all of their websites from a single dashboard. Customers include Yale, Coach, United Nations, Quicken Loans, and IBM. For more information, visit pantheon.io.

About Sageview Capital
Sageview Capital LP is a private investment firm providing growth capital to leading businesses in the technology, business services, and financial services sectors. The firm’s investments include 360insights, Aceable, Avalara, CallRail, Crimson Hexagon, Demandbase, DMT, Elastic Path, MetricStream, NAM, Reflexis, United Capital and Womply among others. Sageview was founded in 2006 and is led by Ned Gilhuly and Scott Stuart, former partners of Kohlberg Kravis Roberts & Co. (KKR) and Dean Nelson, former head of KKR Capstone. The firm has offices in Greenwich, Connecticut and Palo Alto, California. For more information visit http://www.sageviewcapital.com.

Contact Information:
Rick Medeiros
pantheon@codewordagency.com
209-330-3129

 

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