ASAE Technology Conference Encourages Attendees to Harness Revolutionary and Evolutionary Spirit to Drive Organizations Forward

Marketing News – MarketingTools365 – Mktg News – Marketing Tools 365 – //// Business Marketing news and Mktg News : ASAE Technology Conference Encourages Attendees to Harness Revolutionary and Evolutionary Spirit to Drive Organizations Forward :

WASHINGTON–(BUSINESS WIRE)–#ASAE–More than 1,000 association and industry professionals participated in
the 2018 Technology Conference & Expo, December 3-5, and took part in 36
high-level education sessions and the exhibit hall. The event was held
at the Gaylord National® Resort & Convention Center in National Harbor,
Maryland.

The final attendance was 1,001: Execs (Association Executives,
Consultants, Speakers) 516, Exhibitors (Industry Partners, Exhibiting
Booth Staff) 410, and Other (Press, Staff, and Vendors) 75.
Additionally, there were 137 companies representing 173 booths that
exhibited in the expo hall this year.

“Our conference focus this year was on moving association technology
forward. The five education pathways (Compliance & Security, Project
Management & Strategy, Data Exploration & Analytics, Marketing & Content
Management, and Digital Engagement & Experience) reflect the growing
technology needs and concerns that impact all areas of our attendees
daily work,” said ASAE President & CEO John H. Graham IV, FASAE, CAE.

Former White House CIO, current President & CEO of Fortalice Solutions,
and star of the CBS TV series “Hunted,” Theresa Payton, opened the
conference with a look at how organizations are rapidly chasing new
technology to achieve business goals. She challenged attendees to take a
hard look at the potential for cybersecurity exposures when they
implement new technology in order to successfully provide members with
the services they need without putting them at risk.

On Wednesday, December 5, ASAE hosted two general sessions. During the
Community Town Hall, attendees discussed the challenges and concerns
around privacy and data breaches, with a panel of leaders from DelCor,
the American Library Association, RedZone Technologies, and ASAE. An
attendee favorite, Fail Fest, closed out the conference. During the
interactive session attendees explored how mistakes play a key part when
it comes to innovation, growth, and improvement. The stories highlighted
how failures led to improved systems and changes within organizations.

ASAE offered association professionals three additional educational
opportunities to explore prior to and during the event.

  • Digital Convergence – The full-day program held on Monday was hosted
    by Community Brands. It offered an in-depth exploration of machine
    intelligence and its powerful impact on how associations will operate
    in the future.
  • Automate Engagement & Workflows with Chatbots – The preconference
    workshop focused on how chatbots can help association professions be
    more efficient and create better experiences for their members.
  • Women Executives Forum: Use Technology as an Agent of Change, hosted
    by Choose Chicago, looked at how IT professionals can be a force for
    positive social change within their organizations, external
    constituencies, and in the world at large.

Next year’s conference will be December 3–4, 2019, Walter E. Washington
Convention Center in Washington, DC.

ASAE thanks the following Alliance Partners for their continued support
of the association community:

Strategic Partners
Atlanta CVB
Business Events Canada
Choose
Chicago
Experience Columbus
Community Brands
Greater Fort
Lauderdale Meetings
Naylor Association Solutions
Visit San Jose

Corporate Partners
Visit Austin
Visit Baltimore
DelCor
Technology Solutions
Destination Cleveland
Visit Dallas
Fonteva
GEICO
Louisville
CVB
Visit Omaha
Visit Salt Lake

Event Partners
Advanced Solutions International
The
Broadmoor
CliftonLarsonAllen
Experient
Higher Logic
Johnson
Lambert LLP and Vault Consulting
Mexico Tourism Board
Manifest
MemberClicks
Discover
The Palm Beaches

Global Partners
Dubai Association Centre
Korea Tourism
Organization

About ASAE

ASAE is a membership organization of more than 44,000 association
executives and industry partners representing 7,400 organizations. Its
members lead, manage, and work in or partner with organizations in more
than a dozen association management disciplines, from executive
management to finance to technology. Together, they create a vibrant
community that makes the world smarter, safer, and better every day.
With support of the ASAE Foundation, a separate nonprofit entity, ASAE
is the premier source of learning, knowledge, and future-oriented
research for the association and nonprofit profession and provides
resources, education, ideas, and advocacy to enhance the power and
performance of the association and nonprofit community. Visit ASAE at asaecenter.org.

Contacts

Lauren Precker, CAE
lprecker@asaecenter.org,
202-626-2735

. From Business Wire – Marketingtools365(COMM) – ATOM https://ift.tt/2QBm9ai Source : ASAE Technology Conference Encourages Attendees to Harness Revolutionary and Evolutionary Spirit to Drive Organizations Forward – https://ift.tt/2QBm9ai